Finally, the wait got over, as the much-awaited official soundtrack of World Cup 2022 was released by FIFA. One of the biggest football tournaments of the year, FIFA World Cup 2022 will be hosted by Qatar from November 21 to December 18.
This time FIFA came up with a groovy soundtrack “Hayya Hayya” composed by artists Trinidad Cardona, Davido, and Aisha. It is for the first time, that the FIFA World Cup theme song will feature a multi-song collection “with international artists showcasing diverse musical genres that span the world, setting the tone for a truly global celebration”.
Fifa World Cup 2022 theme song
The song was first premiered on the official youtube channel of FIFA and was also performed for the first time at the World Cup Draw organized in Doha.
The governing body of football in a statement announced that this single and official FIFA World Cup soundtrack continues to build FIFA sound strategy and will connect the worldwide audiences passionate about football and music.
The main aim of the entertainment strategy through this newly released song was to create a meaningful and innovative connection between music enthusiasts and football fans along with players, and artists.
Legendary Music artist Trinidad Cardona said, “When I first heard the song, I was instantly put in a good mood, It’s a celebration, it embodies everything the FIFA World Cup stands for”.
Another star performer in the song, Aisha is also a popular singer from Qatar who has grabbed attention worldwide including at the United Nations General Assembly in New York and also at the grand opening of Doha Festival City.